Checklist for start-ups 10 steps to business success 01 Perform a self-assessment Is self-employment the right path for me? Do I have sufficient qualifications? In what areas do I still need to learn more? 02 Gather information and seek advice What are the opportunities and risks? What are the success factors for starting a business? How does the hospitality sector work? 03 Develop business ideas What is special about my concept? Is there a market for my service/products? What is the most promising location? 04 Secure funding How much start-up capital do I need? What sources of funding are available? What types of grants are possible? 05 Create a business plan What does the business model look like in de- tail? What earnings and expenses can I expect? How high will turnover and profit be? 06 Comply with official requirements Which laws apply to start-ups? What formalities must be fulfilled? Which offices do I need to visit? 07 Clarify tax questions Which taxes are applicable? When are taxes due? Which tax consultant specialises in the food service industry and can assist me? 08 Develop a marketing plan How can I attract and retain customers? Which forms of advertising would be useful? What type of start-up events would attract attention? 09 Monitor success Have personal objectives been achieved? Is the operating result actually positive? Do I have costs under control? 10 Observe market developments How can I move the business forward? How can I optimise my business idea? Where is there a need for more information and advice?